FEI Signs Six-Year Deal with Sky Mexico For Central American TV Rights
7 years ago StraightArrow Comments Off on FEI Signs Six-Year Deal with Sky Mexico For Central American TV Rights
Tha agreement with the subscription service covers Mexico, Costa Rica, Dominican Republic, El Salvador, Guatemala, Honduras, Nicaragua and Panama.
Included are the 2018 World Equestrian Games in Bromont, Canada and the European Championships in the Olympic disciplines of dressage, jumping and eventing in 2015, 2017, and 2019.
In total, the FEI said, Sky Mexico will offer “hundreds of hours of broadcast time”, also covering the Nations Cup Jumping, World Cup Jumping, Dressage and Driving series, the FEI Classics and the World Cup Vaulting Finals.
The agreement comes a week after the FEI renewed its worldwide broadcast rights deals with IMG, the international sports and entertainment company, and the European Broadcasting Union, the umbrella body of mainly public-service broadcasters, until the end of 2022 for an undisclosed “eight-figure sum.”
Ingmar de Vos, secretary general of the FEI, said: “Our sport is getting bigger and the world is getting smaller as we increase our coverage in traditional territories and expand into developing ones with agreements like the one with Sky Mexico. This new agreement documents the successful relationship with our main broadcast partner in the region and clearly expresses our shared confidence in the bright future and further development of our sport.”