Megan Thee Stallion Dances With Dressage Horses In NBCUniversal’s Fall TV Campaign For 2024 Paris Olympics
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Nov. 23, 2023
Three-time Grammy-winning recording artist Megan Thee Stallion dances with dressage horses in NBCUniversal’s fall campaign for its coverage of 2024 Paris Olympics.
The promotional spot debuted during NBC’s Thanksgiving programming including in the primetime Thanksgiving night NFL San Francisco 49ers vs. Seattle Seahawks coverage.
The promotional spot (click here) is for NBC that owns the U.S. media rights to the Olympic Games through 2032–Paris 2024, Milan Cortina 2026, Los Angeles 2028 and Brisbane 2032.
The new spot welcomes viewers to “Thee Paris Olympics,” as Megan performs at the Palace of Versailles where next summer’s Olympic and Paralympic equestrian competitions will be staged.
Olympians Laura Graves, Ashley Holzer and Kasey Perry-Glass, as well as Paris hopefuls Katherine Bateson-Chandler, Anna Buffini and Susie Dutta worked with NBC riding horses as backup dancers.
The promo will run across NBC’s linear, social and digital platforms throughout the fall and is part of a campaign that will feature additional versions with different talent in the months to come.
